Rum of Skepta Campaign
By Dom Sesto

Havana Club and Skepta onto the next chapter of their global collaboration, a limited-edition rum, Rum of Skepta. Following the creation of two unique Havana Club 7 Rum bottles in summer 2020 and 2021, which drew inspiration from the entwined roots of the brand’s Cuban birthplace and Skepta’s own Nigerian heritage, Rum of Skepta is the pinnacle of a journey which has paid ode to creative impulses, inner strength and the power of community.

London, June 2021.

Commissioned by Metallic Inc for Havana Club.

Director & Photograher_ Dom Sesto
Producer_ Julie Vergez
Director of Photography_ Jaime Ackroyd
Editor_ Liv Ay (Trim Editing)
Stylist_ Nicole Vernon
Set Designer_ Y Lan Lucas

Featuring_ Skepta, LayZ, Chakkana, T Styles, Ola Adeyemi, Liam Holyoak-Rackal, Lunara Bramley-Fenton, Milan Miladinov

Agency_ Metallic Inc
Executive Producers_ Chakkana Pryce, Delali Zotor
Creative Director_ Nicole Vernon
Casting_ Zoárd Heuzé
BTS_ Ibro Adewole
Production Assistant_ Shannon Wright

Barber_ T Styles
Grooming_ Karla Leon
Hair Stylist_ Shamara Roper
Nail Technician_ Lauren Michelle Pires
Styling Assistant_ Hannah Mill
Make up Assistant_ Eva Kreszend

Lighting Assistant (Stills)_ Laura Heckford
Digital Technician (Stills)_ Denis Shkvlosky

Assistant Director_ Theo Hue Williams
Steadicam_ Michael Vega
Focus Puller_ Jerry Pradon
2nd AC_ Ky Brasey
Gaffer_ Mark Stewart
Spark_ Bert Hurtado

Composers & Sound Engineer_ Lucid Productions, Joshua Faulkner
Colourist_ Alex Berry (Quality Control TV)
Stills Retouching_ Manu Pillai

© julie machin ltd. 2023.